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Varun Budhiraja And How He Became Asia’s Leading Manufacturer Of PPE Kits During Covid-19




Varun Budhiraja is the Director and CMO (Chief Marketing Officer) at Euro Safety Group of Companies, which is the leading manufacturer of a wide range of safety merchandise in India. But what keeps Euro Safety Group of Companies at its helm now is for being the leader at manufacturing and distribution of PPE (Personal Protective Equipment) kits in all of Asia since its initiation during the pandemic in the year 2020. While Euro Safety Group of Companies initially started as a manufacturer of safety footwear producing 2.5 million pairs annually, the shift to PPE was because of increased demand for PPE kits during the pandemic. Varun felt that a change in the need of the hour could transform his enterprise to a whole new level.


Varun has led the company to great heights with his vision and confesses that dedication towards work and commitment to quality is his success mantra which is very evident when he hit the top spot and bagged “The Most Admired Global Indians 2020” awarded by Passion Vista Magazine. Hiring and empowering the right people at every stage of work contributes to his success, states Varun. While India was tackling the dreaded coronavirus in the year 2020, he felt that healthcare workers must be provided with high-quality protective clothing to safeguard themselves and others. Quality control is of utmost importance at Euro Safety, having foreseen the need for quality PPE kits for the healthcare workers during the pandemic, Varun along with the Rajasthan Government and local vendors sourced raw materials locally in keeping with the ‘Make in India’ initiative and produced fifty thousand PPE kits a day.


Euro Safety creates well-designed, world-class quality products promising ‘Protection with Comfort’ in all of its merchandise. Euro Safety is spread across countries like Canada, USA, UK, France, Switzerland, Germany, Austria, Slovakia, Finland, Czech Republic, Croatia, Belarus, Kenya, South Africa, UAE, India, China, New Zealand, Australia, etc. Euro Safety group has been honored with a lot of accolade for its quality manufacturing in the PPE market like “Most Innovative MSME” and “Most Productive MSME” by the Government of India, “Excellence in Quality Manufacturing” by World Quality Congress, “India’s Greatest Brand (PPE) by URS Asia One, No.#1 Emerging Enterprise by India Today Group.


Varun Budhiraja also has a diverse taste in literature and is a certified foot ware designer himself. He has written a book titled, “VD Artistic Verses” and is also a foreign language teacher. Varun also has many golden feathers to his cap the recent one being “Global Healthcare Awards 2021” by Xel Research for Outstanding and Remarkable Contribution to Healthcare Sector, “Young Achiever Of The Year 2020” for Best in Class Manufacturing Awards by WQC, “India’s Greatest Leaders 2019” by URS Asia One Magazine, “Visionary Leadership Award 2016”by World Quality Congress and so forth.


Varun believes that any task should be assigned complete dedication for a span of ten years to reap its benefits. He also advises his fellow businessman/businesswoman to not give up hope and dedicate wholeheartedly to the success of the company.

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